Ross Greenburgs letter to Sports Illustrated

Discussion in 'General Boxing Discussion' started by royyjonesjrp4pno1, Oct 23, 2007.

  1. royyjonesjrp4pno1

    royyjonesjrp4pno1 "Twinkle Toes" McJack

    Joined:
    Jan 2, 2006
    Messages:
    9,150
    Likes Received:
    12
    "I am getting a little tired of your using the “save boxingâ€￾ story line every time you guys decide to cover the sport, as you did in your story on Kelly Pavlik. If boxing is dying, why did our 24/7 De La Hoya-Mayweather reality series average 4.7 million viewers a week over a four-week period? And how did the fight itself do 2.4 million buys? If boxing is dying, why is the anticipation for Calzaghe vs. Kessler, Cotto vs. Mosley, and Mayweather vs. Hatton so great? I think magazines and newspapers that characterize boxing as dying are trying to rationalize their stubbornness in not covering the sport. Boxing fans are out there in millions. You and others are just not serving their needs. We are.
    Ross Greenburg, President, HBO Sports"

    :bears:
     
  2. TFK

    TFK WBC Silver Diamond Emeritus Champ

    Joined:
    Aug 16, 2005
    Messages:
    15,838
    Likes Received:
    79
    Boxing is on a bit of an upswing. 2007 was a much better year fightwise then recent years. Hopefully that continues in 2008 and beyond.


    TFK
     
  3. Double L

    Double L Book Reader

    Joined:
    Jan 21, 2003
    Messages:
    28,451
    Likes Received:
    1,756
    beautiful!!! and so true.
     
  4. Jake

    Jake WBC Silver Diamond Emeritus Champ

    Joined:
    Jun 6, 2003
    Messages:
    10,066
    Likes Received:
    2
    Gender:
    Male
    Home Page:
    Fuck Ross Greenburg. He and his team are the ones that marketed Floyd-GLH from the angle that it was going to be the fight that saves boxing. Of course those who dont follow boxing are going to pick up on it, especially when one of its own is the one claiming the sport is dying.

    I don't disagree with what he wrote to SI, which is an absolute piece of shit of a magazine to begin with. But let's face it, HBO had fuck all going on this year up until Floyd-GLH, which means the first 4-5 months of 2007 was more of the same from 2005 and 2006, the latter regarded by many as the WORST year for the US boxing scene in quite a long time. HBO didn't start picking up the pace in their schedule until damn near ever major boxing writer took them to task.

    If Floyd-GLH were marketed as a fight simply to further exploit the industry rather than its saving grace, the nonsense of the sport being dead never would've come about. In fact, Muzse even said it best in mid-June - if Cotto-Judah was instead presented to the Floyd-GLH audience, boxing would be in a lot better shape.

    Ross can blame himself.
     
  5. admin

    admin has left the building

    Joined:
    Jan 9, 2003
    Messages:
    6,436
    Likes Received:
    0
    I blame YOU. If you were writing for FightBeat the sport would be in a better place. But since nobody can actually get to your articles thanks to a million pop-ups on that "other" site, than people have lost interest in the sport. So if boxing is dying it's ever since you quit :blobbox:

    I think I will hide for a week now because I know what's coming :lol:
     
  6. Jake

    Jake WBC Silver Diamond Emeritus Champ

    Joined:
    Jun 6, 2003
    Messages:
    10,066
    Likes Received:
    2
    Gender:
    Male
    Home Page:
    :nono:

    I already accepted blame for one tragedy. I am therefore absolved of all other sins
     
  7. Father of Muzse

    Father of Muzse Undisputed Champion

    Joined:
    Sep 30, 2006
    Messages:
    3,878
    Likes Received:
    0
    I agree with the overall tone of Greenburg's letter "however" he needs to read between the lines to see the hypocrisy of his own words and numbers.

    If 4.7 million per week watched DLH/Mayweather 24/7 and 2.3 million LESS paid to watch the fight, how does he explain the almost 50% drop off in viewership?

    Three words...Pay Per View.
     
  8. Nobleart

    Nobleart Narwhal King

    Joined:
    Jul 20, 2003
    Messages:
    28,920
    Likes Received:
    2,341
    Occupation:
    Poking the Beast
    Location:
    Insert Clever Metaphor Here

    I agree! :bears:


    Somebody should start an "I blame Jake!" bandwagon. I suggest Jake himself takes the reins in this endeavor, for he is the only one impartial enough to be entrusted with such a responsibility.
     
  9. Hanzy

    Hanzy "Twinkle Toes" McJack

    Joined:
    Mar 19, 2005
    Messages:
    8,375
    Likes Received:
    1
     
  10. Orthodox Crusader

    Orthodox Crusader "Twinkle Toes" McJack

    Joined:
    Sep 24, 2006
    Messages:
    8,847
    Likes Received:
    0
    HBO have been playing this "Save Boxing" thing for some time. Remember Hasim Rahman and his last stand against Oleg Maskaev?? Larrys rant about "Joe Louis Where Have You Gone" {into a hole in the ground you old geriatric drunkard} There there was the All American Boy Pavlik, and the Mayweather-Hoya thing. So I think Greenburg needs to get out of that, uh, Greenhouse before he throws anymore Yarmulkas at SI.
     
  11. CarlosDK

    CarlosDK Scrub

    Joined:
    Jul 12, 2006
    Messages:
    32
    Likes Received:
    0
    2.3 million buys - not 2.3 million viewers - it seems highly unlikely that everyone that bought it watched it alone.
     
  12. Arben

    Arben "Twinkle Toes" McJack

    Joined:
    Mar 1, 2006
    Messages:
    6,505
    Likes Received:
    0
    I read this earlier this week and have about the same feeling as Jake.
     
  13. Father of Muzse

    Father of Muzse Undisputed Champion

    Joined:
    Sep 30, 2006
    Messages:
    3,878
    Likes Received:
    0
    Do you think everyone who watched 24/7 watched it alone? Works out the same if you think about it.

    4.7 million homes watched 24/7, almost 50% fewer homes bought the fight. It's the same either way you look at it.
     
  14. CarlosDK

    CarlosDK Scrub

    Joined:
    Jul 12, 2006
    Messages:
    32
    Likes Received:
    0
    No but i think a lot more watched 24/7 alone than the PPV - how likely are you to get together with some friends to watch 24/7 compared to sharing a 50+$ PPV?

    I also think that a lot more would be interested in watching the actual fight, than the buildup program - especially among casual fans.
     
  15. Father of Muzse

    Father of Muzse Undisputed Champion

    Joined:
    Sep 30, 2006
    Messages:
    3,878
    Likes Received:
    0
    I think you're missing the point...

    Here's what Greenburg said...

    If boxing is dying, why did our 24/7 De La Hoya-Mayweather reality series average 4.7 million viewers a week over a four-week period? And how did the fight itself do 2.4 million buys?

    What I'm saying is, Greenburg switches his own terminology within the context of his own argument. He cites 4.7 million viewers when it's really 4.7 million homes.

    Just like you're saying 2.4 million BUYS doesn't equal 2.4 million viewers. At his rate, the 2.4 million simply doubled up and watched the PPV. He could have done a better job in constructing his argument.
     
  16. CarlosDK

    CarlosDK Scrub

    Joined:
    Jul 12, 2006
    Messages:
    32
    Likes Received:
    0
    Im not missing the point, and i know what Greenburg said.

    My point is that if you take the average stereotypical household with 1 husband one wife and 2 kids - your likely to get 1 viewer for 24/7 - Where it's EXTREMELY common for a bunch of guys to get together and share the PPV - thats all im saying.

    I dont know how the ratings are done in the US, but here it's X numbers of families that are randomly selected, that report in what they watch - that takes into account how many people were watching the actual program - not the # of households - With PPV they dont do that, they just record the number of buys, and release it if they see fit.
     
  17. Octopus

    Octopus Undisputed Champion

    Joined:
    Jun 3, 2003
    Messages:
    1,751
    Likes Received:
    0

    True that!!

    Hell,last year was the first year ever since I started watching boxing that I couldn't even find a fight worthy of FOTY:eeeek:
     
  18. Neil

    Neil tueur de grenouilles

    Joined:
    Jan 3, 2006
    Messages:
    36,414
    Likes Received:
    3,808
    Occupation:
    The Cal Ripken of Alcoholism
    i didnt know too many ppl having 24/7 viewing parties.
     
  19. Father of Muzse

    Father of Muzse Undisputed Champion

    Joined:
    Sep 30, 2006
    Messages:
    3,878
    Likes Received:
    0
    Are you including or excluding yourself? :lol:
     
  20. Neil

    Neil tueur de grenouilles

    Joined:
    Jan 3, 2006
    Messages:
    36,414
    Likes Received:
    3,808
    Occupation:
    The Cal Ripken of Alcoholism
    let's just hope there is no 24/7 if mayweather is pathetic enough to stick around another 5 or 6 years (getting knocked out a couple times along the way) and then fights Erik Morales on ppv. how depressing would that be?
     
  21. Father of Muzse

    Father of Muzse Undisputed Champion

    Joined:
    Sep 30, 2006
    Messages:
    3,878
    Likes Received:
    0
    I'd call it Jones-Trinidad II. :lol:
     
  22. StingerKarl

    StingerKarl Ace Degenerate

    Joined:
    Oct 22, 2005
    Messages:
    6,543
    Likes Received:
    121
    Gender:
    Male
    Greenburg has been ripping of the boxing public with crummy PPV's for years, the guy has no room to be tlaking trash and act like he is defending the sport of boxing, which he was never involved in.
     
  23. Double L

    Double L Book Reader

    Joined:
    Jan 21, 2003
    Messages:
    28,451
    Likes Received:
    1,756
    greenberg's never been in the ring, or put gloves on. he should refrain from commenting. nevermind that he's the head of HBO sports.
     
  24. Neil

    Neil tueur de grenouilles

    Joined:
    Jan 3, 2006
    Messages:
    36,414
    Likes Received:
    3,808
    Occupation:
    The Cal Ripken of Alcoholism

    what was your amateur record, stinger?
     
  25. StingerKarl

    StingerKarl Ace Degenerate

    Joined:
    Oct 22, 2005
    Messages:
    6,543
    Likes Received:
    121
    Gender:
    Male
    Yeah that's what I am saying and if chaps your ass, that's tough shit.
    Work with it.
     

Share This Page